Facebooks big announcement

July 2, 2011 10:45 pm 0 comments

July 1st Facebook sent out press invites saying next week they had a big announcement to make this created a lot of people to speculate what the big announcement could be about. Some experts are suggesting it could be a app shop to target Apple users. My own personal thoughts are the timing of the announcement was to draw some of the spotlight that is currently shining on Google announcing the arrival of new social netoworking site Google +.

Facebook are a strategic partner of Microsoft and utlize the Bing search engine across there site, indeed this was one of the main reasons Google had to come up with it own social networking site so as not to be left behind in the new social web landscape, One of Google plus mai killer features was the ability to video group chat, this will create a big pull for business users and social users a like.

Microsoft recently purchased Skype off ebay so I am guessing that Facebook big annoucement will be that users are now  able to host video chats using skype, its a double winner in for both companies. Facebook manages to deliver one of the killer apps to its large market share of users 700 million at last announcement and Microsoft get to make another 700 million people aware of the power of Skype.

The current position of all three companies involved reminds me a little of a school yard, Microsoft was the first big kid on the block and was soon to be replaced by Google as the top dog in the last 2 -3  years this position has been taken by Facebook, Facebook and Microsoft teaming up would have seemed to be a death blow for Google. However with the stakes  being so high and Google being who and what they are they were never going to go down without a fight.  Its still way to early to predict who will come out on top and if there will be one clear leader or whether at some point a truce will be reached and all three companies will simple work together and basically control nearly all the web.

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